Business, Management

《陶华碧传：老干妈的香辣帝国》冷湖
The Biography of Tao Huabi: The Spicy Empire of Lao Gan Ma by Leng Hu

Introduction:
She is very mysterious, rarely accepts interviews, and maintains an absolute low profile. She is very focused, dedicating her entire life to perfecting hot sauce. She believes in a minimalist business philosophy: no IPO, no fundraising, no loans, no advertising. Her name is Tao Huabi.
Illiterate and in her seventies, she is dubbed “the hottest goddess in China” by internet users, and she is the founder of “Lao Gan Ma”. Tao Huabi only knows how to make chili sauce and started her business from scratch at the age of 50, now worth nearly 10 billion. “Lao Gan Ma” chili sauce sells globally; wherever there are Chinese people, there is “Lao Gan Ma”. With just a bottle of chili sauce, Tao Huabi has conquered the world and written her remarkable life story.
This book analyzes step by step and in detail, highlighting Tao Huabi’s growth and entrepreneurial process: as you read this book, you can feel the hardships of growing up in a poor rural family, the pain of losing her husband and raising two children alone, the difficulties of starting a business without literacy, and the struggles of maintaining the business as it grows. Her story is full of twists and turns, intertwining simplicity with depth, mixing ease with complexity. Let’s step into Tao Huabi’s spicy empire and savor the rich flavors of her life.
About the Author：
Leng Hu, a bestselling author, specializes in writing biographies of business celebrities and management-related books. He has a strong research interest in the entrepreneurial experiences, mental journeys, and character traits of business elites. His representative works include “Elon Musk: The Iron Man of Silicon Valley’s Cross-Industry Legend”, “Pony Ma: One Step Ahead”, “The Winning Strategy of Xiaomi”, “Wanda Management Lessons”, “Chu Shijian: Every Place is a Peak in Life”, “The Post-Jobs Era of Apple: The Biography of Tim Cook”, “The Biography of Warren Buffett”, and “The Biography of Chu Shijian”, ect.